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These boots were made for walking… down the aisle.

As some of you know, I’m getting married in a few weeks. Before you ask ...

The Christmas Smile.

By on December 21, 2012 in Just in case

When I was an infant, my parents separated and my Dad flew the coop. Maybe he didn’t like being a dad, maybe he found love elsewhere, maybe he just did what he had to do, but he left and didn’t leave behind a joint chequing account filled with money or alimony support either. I was [...]

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They’ll tell 2 friends. And so on. And so on.

By on December 18, 2012 in Creativity, Innovation, Social Media

Those my age (or older), probably remember watching Love Boat on a Friday night. Well, in between drinks and double barrel finger points from Isaac and random love stories featuring guest stars like Charo and Don Ameche, you were interrupted by these things called “commercials”. Commercials were different back then. Farah Fawcette hair. Memorable jingles. [...]

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The Kid Became a Man

By on December 9, 2012 in Creativity, Just in case

Last night, we were really lucky to have 2 special guests on Monkey Toast, the live improvised talk show: Musician Nancy White and former Kid in the Hall, Mark McKinney. Long before I even got involved in comedy, I was a Kids in the Hall fan. And of all the kids, Mark was certainly my [...]

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Advertising is Your Sugar Daddy

By on December 4, 2012 in Advertising, Content Marketing

For years, we’ve been watching TV shows, reading magazines, flipping through newspapers, listening to radio stations and more. We tuned in, turned on, and flipped our way to happiness. Best of all, outside of minimal subscription costs or low cable access fees, we didn’t even really have to pay for it. But it had a [...]

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Jack Welch and the Art of Management

By on November 21, 2012 in Content Marketing, Interviews, Just in case

I’m a business guy but I’m not one of those suit wearing, MBA-toting, “Excuse me while I check my portfolio” kind of business guys. I’m a creative person in a creative industry so you probably won’t hear me saying things like, “core competencies”, “critical path” or “EBITDA”. You can probably see why I knew Jack [...]

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Pitch to win.

By on November 12, 2012 in Advertising, Creativity, Just in case, Personal Branding

Whether you’re an agency pitching for a piece of business or a bag of cookies pitching for consumer eyeballs, most of us default to playing it safe. We don’t want to offend. We don’t want to show personality. We don’t want to take risks. We don’t want to be unique. After all, what if we’re [...]

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The name of the show is “Montana Cookies”. I mean… Monkey Toast.

By on November 3, 2012 in Just in case

Montana Cookies. That’s the name you could give to the November 10th edition of Monkey Toast, the live, improvised talk show that I host once a month featuring some of the best improvisers in the country. Well, for Saturday’s show, we’re all thrilled to welcome best selling author, Globe and Mail columnist and co-founder of Smart [...]

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Live Lives: The Power of the Live Event.

By on November 2, 2012 in Advertising, Content Marketing, Just in case

We’re all a little bit geeky these days. Every time we turn around, there seems to be a new digital platform that will build community, connect us with our customers, enhance our brands, and generally solve any business problem we encounter with the assurance that the promised land of profitability is just a simple click [...]

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WestJet’s Culture Starts at the Top

By on October 23, 2012 in Just in case

Like some of you, I fly a lot. People who don’t get to travel often see it as a rather glamorous benefit of speaking. It’s not. It’s not really horrible, either. It’s just another form of commuting, albeit one that involves removing one’s belt as you go through the process. Along the way, I’ve certainly had some [...]

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Find your Brand Belief.

By on October 22, 2012 in Advertising, Content Marketing

Some of us have no issue talking about ourselves. I certainly don’t (I’m a Gemini born in 1970, BTW). But when it comes to brands, some are a little too eager to pound their chests. “This is our stuff! Here’s our product! Have you tried it?! Have you got our coupon?!!” We know about the [...]

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